How Ram Beats the Competition
Most Luxurious Truck in its Class
Class-Exclusive features and technology make the 2024 Ram 1500 not just an epic performer, but also the Most Luxurious Truck in its Class⁎ — a combination you can’t get from Ford, GMC, or Chevrolet.
How Ram Beats the Competition
RAM 1500 FEATURES – THE COMPETITION HAS NOTHING LIKE IT
FEATURING OPTIMAL HORSEPOWER
The Ram 1500 features the available 3.6L PentastarTM V6 engine with eTorque for more initial horsepower. With 269 lb‑ft of torque, plus 90 lb‑ft of supplemental torque from the eTorque Mild Hybrid System, the Ram 1500 delivers extraordinary towing of up to 7,710 lb (3,497 kg) and a max payload of up to 2,300 lb (1,043 kg).
THE BEST – LARGEST-IN-CLASS BRAKE ROTORS
For enhanced stopping power and longevity, the Ram 1500 comes with the largest brake rotors in the segment – 14.9 inches in diameter. It also offers more than 100 standard and available safety and security features like the 360° Surround‑View Camera, the Trailer 360° Surround‑View Wired Camera, and the Blind-Spot Detection System with Automatic Trailer Detection that intuitively accounts for the length of the truck and trailer together.⁎
THE MOST LUXURIOUS TRUCK IN ITS CLASS
The Ram 1500 is designed with high‑class materials and a level of craftsmanship that is uncommon in its segment. Along with more real leather and wood than the competition, and a reconfigurable centre console, it also comes furnished with other upscale amenities and next‑generation technology.
THE MOST TECHNOLOGICALLY ADVANCED RAM 1500 EVER
Treat your ears to an unrivalled listening experience thanks to the available 900‑watt Harman Kardon® surround‑sound system featuring 19 strategically‑placed premium speakers, including a 10‑inch (25.4 cm) subwoofer.
AVAILABLE CLASS-EXCLUSIVE CARGO MANAGEMENT SYSTEM
The optional, Class-Exclusive Cargo Management System⁎ utilizes the unused space in the side rails of the cargo bed. Not your common truck‑bed toolbox, this system is weatherproof, drainable, illuminated, and lockable – accessible with your key fob. What’s more, you can use the included 115‑volt power outlet to run radios or tools, or to charge other devices.
THE MOST PICKUPS STILL ON THE ROAD AFTER 10 YEARS
For years the Ram Brand has been synonymous with reliability, durability, and perseverance. So, it’s no surprise that 8 out of 10 Ram Light Duty pickups sold in the last decade are still on the road – that’s more than any other pickup out there.⁎
CANADA’S HARDEST-WORKING PICKUPS⁎
Tireless and determined, Ram trucks are known to rise above the odds and stay their course. That’s why, after 20 years of work and more than any other brand, an ever-increasing number of Ram pickups continue to remain on the road and in full control.⁎
THE FIRST – CLASS-EXCLUSIVE SUSPENSION TECHNOLOGIES*
The standard, Class‑Exclusive Multilink Coil Spring Rear Suspension⁎ ensures superior handling and optimal control during a full load. Additionally, the Active‑LevelTM Four‑Corner Air Suspension automatically levels the truck, no matter the load, and lets you raise the truck for more ground clearance or lower it for efficient aerodynamics and fuel economy.⁎